Buddywise is a company dedicated to preventing workplace injuries through real-time risk detection technology. Their innovative platform helps organizations proactively build safer work environments, potentially saving lives and reducing incidents.For this collaboration, I delivered: A hero illustration that anchors their website, A custom icon system that enhances visual communication, and a Design support for their website redesign. The primary objective was twofold: make their complex technology more immediately understandable while strengthening their brand identity. The client specifically requested visuals that would tell a story about their services and products—creating a friendly, approachable presence while still appealing to their target market in construction industries. I developed a clean, isometric illustration style that maintained consistency with their established brand colors. This approach allowed me to create technical-yet-accessible visuals that clearly communicate safety concepts while maintaining visual appropriate for their professional audience.
CLIENT: Buddywise ROLE: Illustration & UX Design YEAR: 2022
SOFTWARES: Illustrator, XD Adobe, Procreate & After Effects
From sketch → to final illustration
UX Layout with hero illustration